Attempt to “dissect” familiar products from a design

In our everyday lives we are surrounded by countless products. These mass-produced objects blend in almost seamlessly with our lifestyles to the point that we rarely take a careful look at them — they are just ordinary things. However, in fact, a great deal of thought has gone into them at every stage of their production, with ingenious solutions applied to nearly every element: the materials used to make them, their flavor, packaging, etc. “Design Anatomy” aims to examine those design elements in detail.

In its original sense, “anatomy” is the study of the structure of living organisms, their parts, the relationships among the parts, and the order inherent within them, most commonly using dissection as a means of analyzing these elements in detail. Here, however, the exhibition instead dissect design, analyzing the graphic elements such as the layout and printing of the logos and packages of the products, and performing detailed analysis and observations of the products’ inner workings.

The exhibition turn its attention anew to five products by Meiji Co., Ltd. Among the participating young designers and artists active in a wide range of fields whom has invited, and the exhibition aim to make that can be enjoyed by everyone from children to adults alike.

Details

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Event Name	Design Anatomy Exhibition
Venue	21_21 DESIGN SIGHT
Dates	October 14, 2016 – January 22, 2017
Open Hours	10:00 – 19:00 （Entrance until 18:30） * Oct 21, 22, Entrance extend until 22:00 for accoding to Roppongi Art Night (last admission until 21:30)
Admission	General ¥1,100 / University Student ¥800 / High School Student ¥500 Junior High School Student and under may enter for free *¥200 discount for a group of over 15 people *With a certification of disability, admission is free as well as that of an accompanying care-giver. For more discount information Click here
Address	21_21 DESIGN SIGHT 9-7-6 Akasaka Minato-ku, Tokyo
Contact	03-3475-2121